New program
As of April 9th, 2018, you can enjoy the new Milliplein program benefits. We’ve gone above and beyond to give you more than a simple makeover.
Not only have we simplified the point value system, but the Milliplein program will soon become one of the most rewarding in the industry!
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Until April 8th, 2018 |
No changes. Keep on using your Milliplein card as per usual. |
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On April 9th, 2018 |
The new Milliplein program goes into effect and your account will be converted automatically. The total value of your points will be preserved, and your points will be rolled over into the new program. You can still use your original card as you enjoy the new program advantages. |
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Starting on April 9th, 2018 |
Visit the new Milliplein website at www.milliplein.com to activate your new account and select a new password. While you’re at it, you can consult your points balance, and discover the new Milliplein program benefits and advantages. |
Among the reward rates in the industry!
1l=10millipleins
1$=10millipleins
In the current program, your point value varies according to fuel prices.
To make sure that our members understand our point system, we’ve stabilized and simplified calculations by attributing a fixed value to points.
1000millipleins=1$
A new website with countless service offerings for our members.
Personalised promotions sent straight to your email inbox.
A new Facebook page with exclusives offers.
Cash your points in at convenience stores, car wash stations, and automobile garages.
We know you love exchanging your points for fuel at EKO stations, but soon, you’ll have even more options when you visit our convenience stores! Coffee, beer, a car wash, auto repairs, and more...
Absolutely! You’ll earn more points for your purchases; whether it’s at an EKO station, the convenience store, car wash, or even at the garage! Now, you can expect to receive:
TThe new Milliplein program will allow you to earn more rewards, much faster!
Of course not! First off, keep in mind that the current value of your points always varies as it increases or decreases according to fuel costs. When we convert your points, we’ll fix the value of your points balance according to Quebec’s average 2017 fuel costs*. This rate provides our members with the most fair conversion rate, as we convert their points into dollars.
As a result, you’ll notice a points balance increase when you check your Milliplein account to compensate for the converted litre and dollar units.
We made this change for two main reasons:
1. In the current program, unstable fuel costs affect the value of points into litres. Because the new program offers a dollar value on the points accumulated, our members will enjoy a sure and stable point value.
2. Such a change allows us to offer a loyalty program that’s more rewarding as you continue to accumulate your points. You’ll earn more points, much faster!!
You don’t have to worry about the points you’ve accumulated in your account. During the conversion process, their value will be preserved and you’ll even notice an increased balance to compensate for the unit value exchange. Nothing prevents your from cashing in your points whenever you’d like. However, we recommend hanging on to them a little longer, so that you can see for yourself the wonderful benefits offered by the new program.
After a thorough analysis of the market, we agreed that this conversion rate best reflected the current Milliplein point value. Given that the cost of fuel constantly varies and fluctuates according to Quebec’s various regions, this rate offers members with a fair conversion rate as they convert their points into dollars.
*Source : Régie de l’énergie du Québec, average price of fuel in 2017 for the province of Quebec